李卓耀: The Inspiring Story of the Entrepreneur Who Revolutionized the Retail Industry in Hong Kong

Li Chak-to (李卓耀), the founder of the Hong Kong retail group, AEON, is a true pioneer in the industry. His unwavering determination and innovative spirit have transformed the retail landscape of the city, making him a respected and admired figure.

Li's journey began in humble beginnings. Born into a family of farmers in Taishan, Guangdong, he moved to Hong Kong in 1938 to seek better opportunities. With little education and no business experience, he started his career as a grocery store clerk.

Despite the challenges, Li's sharp business acumen and keen eye for opportunity shone through. In 1954, he opened his first store, Wellcome Supermarket, in Mong Kok. The store quickly became a success, attracting customers with its wide selection of products at affordable prices.

As Wellcome grew, so did Li's reputation as a visionary retailer. He was always at the forefront of adopting new technologies and innovative concepts. In 1985, he introduced the first self-service supermarket in Hong Kong, revolutionizing the way people shopped.

Li's success is not only attributed to his business savvy but also to his strong belief in customer service and giving back to the community. He was known for his personal touch and the genuine care he showed to his customers. Through the AEON Foundation, he also supported numerous charitable initiatives in Hong Kong, making a significant contribution to society.

Beyond his business achievements, Li was a respected and influential figure in the community. He served as a member of the Legislative Council and was awarded the Grand Bauhinia Medal, Hong Kong's highest honor, in 2004.

Li's legacy continues to inspire generations of entrepreneurs. His story is a testament to the power of hard work, innovation, and the unwavering belief in pursuing one's dreams. As the retail industry evolves, Li's principles of customer-centricity and social responsibility remain timeless lessons for businesses.

In the words of Li Chak-to himself, "My philosophy is to serve the people. If you take care of your customers, they will take care of your business."