Freelance writers will always work to your advantage whenever you look forward to ramping up your content marketing efforts. However, managing a remote team of writers is never an easy undertaking. After all, you must ensure your writers honor their commitments and deliver work that meets your vision.
Fortunately, you can do a few things to manage an army of freelance writerswithout going through a lot. To help you get started, below are some tips for managing a remote freelance writing team without going through a lot.
Leveraging remote working tools and online platforms is undeniably one of the best ways to connect with potential clients. This is especially the case when coordinating a geographically dispersed team of writers. But with the numerous options available, it can feel overwhelming to assemble an easy-to-use tech stack that maximizes productivity.
You don't have to push yourself to the limit, as many tools work efficiently in managing your writing team's workflow and maintaining consistent, high-quality output. Some of the most notable ones include MarketMuse, Grammarly, Copyscape, and ClickU, to mention a few.
An optimized hiring funnel is vital for minimizing the risk of taking unsuitable candidates on board. The earlier you filter out poor-quality writers, the fewer headaches you'll have down the road. While you’ll be setting clear expectations and deadlines, you want to discourage bad candidates from ever applying in the first place.
The best way to do this is to ask all candidates to write a small text piece, complete a short online course, and attend a video call before hiring them. That way, you won’t risk ending up with the wrong hire.
Building and managing your freelance team depends significantly on whether you'll get the most from them. Clear your instructions, refine your hiring funnel, and leverage the best social network for finding freelance writers. Keeping in mind the benefits of outsourcing work to freelancers introduces new challenges for marketing managers.
That’s what you need to get the most from freelancers without pushing yourself to the limit. The good news is you can learn more about building freelance writing teams before moving on to the next step.