Double Diamond: The Beer That's as British as a Stiff Upper Lip




Prepare yourself for a nostalgic journey, dear readers, as we dive into the bubbly depths of a cold, refreshing pint of Double Diamond beer.

For over a century, this classic brew has graced the taps of Britain's pubs, a testament to the nation's love for a well-crafted ale. From its humble beginnings in the heart of Burton-on-Trent to its recent revival, Double Diamond has woven its way into the fabric of British culture.

  • A Taste of History: Double Diamond first emerged in 1876, a time when British beer was synonymous with quality. Its distinctive pale hue and hoppy aroma cemented its place as one of the most popular choices among discerning drinkers.
  • The "Burton Bite": Hailing from Burton-on-Trent, Double Diamond inherited the town's famed "Burton bite," a characteristic bitterness imparted by the local water and distinctive hops.
  • The Beer of Choice: Over the years, Double Diamond became the "go-to" pint for many. Its easy-going, sessionable nature made it the perfect complement to a hearty meal, a lively conversation, or a relaxing pint after a long day.

Tragically, in 1989, the original Double Diamond brewery closed its doors, leaving a bitter void in the hearts of beer lovers. However, like a phoenix rising from the ashes, the iconic brew was resurrected in 2023, much to the delight of thirsty fans.

The Revival:

The relaunch of Double Diamond was a triumph, a testament to the enduring legacy of this classic beer. The new iteration retained the essence of the original, with its pale, golden color and crisp, hoppy flavor profile.

But there was a twist:

In a nod to modern tastes, the revived Double Diamond was slightly lighter in alcohol, with an ABV of 3.8%, making it a more approachable option for today's drinkers.

A British Icon:

Double Diamond is more than just a beer; it's a symbol of British heritage and tradition. Its popularity has transcended generations, and it continues to be enjoyed by those who appreciate the finer things in life. Whether you're a long-time fan or a newly converted enthusiast, raising a pint of Double Diamond is an experience that every beer lover should relish.

So, dear friends, next time you're thirsty for a refreshing pint, reach for a Double Diamond. Its crisp, hoppy flavor and legendary status will make you feel like you've stepped back in time to the golden age of British brewing. Cheers!