How to choose font for your website

If the same few fonts fit everyone, there wouldn’t be so many variations. How do you determine the one that is ideal for you? We will tell you a few factors to consider when choosing suitable fonts for your   Click here   website assuming that you are going to choose some of the web-safe fonts:

Type of your brand

Decide on the number of fonts you are going to use
Language
Amount of written content
Type of your brand

Font should be chosen based on the characteristics of your brand. Each brand, both because of its characteristics and the niche it belongs to, has some visual characteristics. For example, the beauty brand compared to the IT-related brand is completely different. So first you need to think and research what fonts are mostly used by brands like yous. You certainly shouldn’t plagiarize them, but you should get some impression.

This way you will understand whether you need to focus more on modern or vintage fonts. Also, pay attention to the colors you will use. If the font is extravagant, then use soft colors and vice versa. Otherwise, your website will look like a circus advertisement, and very few brands can benefit from such a design. Don’t downplay the importance of the font as it has one of the biggest impacts on brand identity. Decide on the number of fonts you are going to use

The golden rule is that you should not have more than 3 different fonts on your website.In some cases, you can use more than 3 fonts, but it is best to stick to having 2 to 3. website fonts - laptop - smartphone - woman working - types of fonts - web design
Stick to 3 types of fonts for your website. | Source: Unsplash
You don’t even need to use just 1 font, because the website will look boring.

First, choose the primary font that will be most visible and you will use it for your brand name and other large text such as titles. The primary font can be different. Some opt for simple ones, while others choose ornamental fonts as the primary.

You should always strictly adhere to the hierarchy, which means that fonts should have different levels of importance and that this is the case everywhere on the site. The secondary font is also important because it is actually being the most represented on your website. You will use it for all the text and therefore it must be easy to read. While the primary font can be more complex and bold in design, as there is more to draw attention to, the secondary must be simple so that website visitors do not get tired of reading. You can also implement a third font, but only in a few places like call-to-action, menus, and the like. It can look embellished to attract attention, but it mustn’t dominate.