Gisele Kapterian

From the bustling streets of New York City to the shores of Rio de Janeiro, Gisele Kapterian's journey in the fashion industry has been nothing short of extraordinary. As the founder and CEO of Être Sustainable, she has dedicated her career to creating a more sustainable and ethical fashion ecosystem.

Gisele's passion for fashion began at a young age. However, it wasn't until she witnessed the devastating impact of fast fashion on the environment that she felt a profound call to action. "I couldn't ignore the alarming statistics—the pollution, the waste, the exploitation of workers. I knew I had to do something," she says.

In 2019, Gisele launched Être Sustainable with a clear mission: to create stylish, affordable, and sustainable clothing that empowers both consumers and producers. The brand's name, which means "to be" in French, reflects Gisele's belief that sustainability should be an integral part of our existence, not an afterthought.

At the heart of Être Sustainable lies a commitment to ethical and sustainable practices throughout the entire supply chain. Gisele partners with small-scale artisans in developing countries, ensuring fair wages, safe working conditions, and respect for local traditions.

Every material used in Être Sustainable's clothing is carefully selected for its environmental impact. Organic cotton, recycled fabrics, and innovative bio-based materials feature prominently in the collections, reducing the carbon footprint of each garment.

Gisele believes that sustainability doesn't have to come at the expense of style. "Our designs are inspired by the latest trends and timeless silhouettes. We want people to feel good about wearing our clothes, both inside and out," she explains.

Être Sustainable's collections showcase a range of styles, from effortless everyday pieces to elegant evening gowns. The emphasis on versatility and quality ensures that each garment becomes a wardrobe staple, reducing consumption over time.

Beyond its environmental impact, Gisele is passionate about empowering women through fashion. "I believe that when women have access to economic opportunities, they can create a better life for themselves and their families," she says.

Être Sustainable provides training and support to women artisans in developing countries, enabling them to develop their skills and build sustainable businesses. The brand also actively supports organizations that promote gender equality and women's rights.

Gisele's journey with Être Sustainable is a testament to her unwavering passion for sustainability and her commitment to making a positive impact on the world. Through her visionary leadership and unwavering dedication, she has built a brand that is not only fashionable but also a force for good.

As Gisele looks to the future, she remains steadfast in her mission to transform the fashion industry. "We have a long way to go, but I believe that by working together, we can create a more sustainable and equitable future for all," she says.

Gisele Kapterian's story is an inspiration to all who aspire to make a difference. Her unwavering belief in the power of sustainable fashion is a beacon of hope in an industry that is often seen as wasteful and unsustainable.