While internet opened the opportunities for digital marketing and online promotion, it had some negative pitfalls too. In a wired world, it is very easy for a fellow competitor, a former employee or a dissatisfied customer to cast aspersions on your product quality or service. A negative impression about your brand or service can lead to a loss of reputation. There is a probability that you may lose your customers to competitors. ORM service company in India neutralizes all negativity about your organization and improves your online image by posting positive comments, blogs and articles regarding the superior quality and services offered by your organization.