“Follow the Processes and You Cannot Fail”
Those are the words that first caught my attention in November 2012. Since that time I have invested over 1,000 hours in training with Meir Ezra and supporting resources. It is not the training that results in the guarantee. It is the application of the training that allows Meir to clearly state with every product offered that he guarantees you will be happy with the event or course or coaching. If not your money is returned.
What Is The Secret Behind Offering An Iron Clad Guarantee?
There is not secret! Here is the formula and I know because I now work with him and I am responsible for the Division that delivers coaching and courses. The formula.
1. Deliver amazing content that is so valuable for building a business and is founded on principles of personal ethics and happiness.
2. Structure a coaching system where the client sees progress daily and when they do not they understand what action is needed. This system like other business processes begins with clear targets. These targets are part of a bigger picture of developing a client organization that has seven divisions in harmony. The larger picture is in line of site however, this ideal scene is developed by producing income from transactions. The faster the client is able to produce income the sooner the idea scene can be painted. The daily and weekly focus is on answering the question “what do I need to do today to get the lead that I want, sell the product or service I want – in other words what do I need to do today to achieve my daily weekly monthly etc goals?” Of course that is how the client is guided by the coach.
3. Meir leads the team that delivers the services to the clients. This does not just mean he is at the top of the Organization Board. This means he tracks everything that is being done and in the case of coaching there is a third party quality control system that includes a written report and a recording that goes directly to Meir and the coach.