Unacast: Transforming How We Understand Human Movement




In today's fast-paced world, it's more important than ever to understand how people move and interact with their surroundings. Unacast, a leading provider of location intelligence and insights, is transforming our understanding of human movement by providing actionable data that empowers businesses to make better decisions and build better products.

Unveiling the Real World Graph

Unacast's proprietary technology, the Real World Graph®, is a massive dataset that combines location and map data with strategic intelligence. This comprehensive data source provides businesses with unmatched insights into human mobility patterns, including where people go, how long they stay, and how often they visit different locations.

Empowering Businesses Across Industries

  • Retail: Optimize store locations, understand customer behavior, and personalize marketing campaigns.
  • Real Estate: Evaluate property values, identify development opportunities, and target potential tenants.
  • Smart Cities: Improve transportation planning, optimize public spaces, and create more livable environments.

Case Study: Enhancing Shopping Experiences

A leading retail chain partnered with Unacast to gain a deeper understanding of customer behavior in their stores. By analyzing foot traffic data, they identified areas of high and low customer engagement, allowing them to optimize store layouts and product placement. This resulted in increased sales and improved customer satisfaction.

Innovation Driven by Data

Unacast is constantly innovating and expanding its data capabilities. Recent advancements include:

  • Real-time Foot Traffic Monitoring: Track customer visits and dwell times in near real-time.
  • Demographic Insights: Understand the demographics of visitors to your locations, including age, gender, and income.
  • Customizable Data Analysis: Access customized data dashboards and reports tailored to your specific business needs.

Unlocking the Power of Location Intelligence

Unacast is empowering businesses to unlock the power of location intelligence. By providing actionable data and insights, Unacast is transforming how we understand human movement and creating a world where businesses can make better decisions and build better products. Join the data revolution and discover how Unacast can elevate your business to new heights.