But the early 2000s marked a period of decline for Ajax. Financial struggles and a lack of success on the pitch saw the club fall behind its rivals. However, in a remarkable turn of events, Ajax underwent a resurgence under the leadership of CEO Edwin van der Sar and manager Erik ten Hag.
Ten Hag, a disciple of Cruyff's philosophy, brought back the attacking instincts and tactical brilliance that had made Ajax famous. He developed a young, dynamic squad that played with an infectious enthusiasm and a belief in their own abilities.
In the 2018/19 season, Ajax stunned the footballing world by reaching the Champions League semi-finals. They defeated powerhouse teams like Real Madrid and Juventus along the way, displaying a fearless attacking style that had been rarely seen in Europe for decades.
Key to Ajax's success has been their emphasis on developing young talent from their renowned youth academy. Players like Matthijs de Ligt, Frenkie de Jong, and Donny van de Beek have all emerged through the ranks to become world-class stars. The academy's focus on technique, creativity, and teamwork has created a conveyor belt of exceptional talent.
Ajax's rise is not only a sporting success story but also an inspiration for clubs around the world. It shows that with a clear vision, a commitment to youth development, and a belief in your own abilities, anything is possible. As the club continues to make waves in Europe, it will be fascinating to see just how far "Unreal" Ajax can go.